Opportunity Awaits the Nonprofit of Your Choice

If you attended our Third-Party Fundraising Academy session in March, you learned how difficult it can be to find that champion outside your organization who has the same level of passion and commitment to a cause that the people have internally. When you do find those champions, they can do wonders for helping to raise necessary funds, solicit other passionate individuals to join the cause and increase awareness about an organization’s work in the community.

If you’re involved with a nonprofit and have been searching for one of those passionate people, you’re in luck! The Ad Council staff just recently had one knocking on our door and we’d be glad to introduce you. Actually, you may already know him, Mike O’Brian, Rochester’s own “Getaway Guy”. What you may not know is that Mike has a real passion for the local nonprofit community and has been looking for a relevant way to give back.

So with the success of his New York State road trip handbook, Mike thought that nonprofits might benefit from using his book to help fundraise, grow awareness, or reward those who are supporters of their organization. Whether it be as a raffle prize, part of a volunteer appreciation package, or used to collect donations at your nonprofit’s reception desk, Mike wants to see a portion of the proceeds of his book sales to go to good use.

“The Getaway Guy” has sold thousands of copies and demand is still growing, so this may be a great opportunity for the nonprofit of your choice to delve into some third-party fundraising of its own. Mike will provide the first case free of charge and each additional case requires only a small financial commitment on the nonprofit’s end, (Less then $1 each at $75 case of 76). With recommended retail value of $14.95 per book, there is great potential to utilize this generous resource in a way that best suits the nonprofit’s needs.

Interested in taking advantage of this opportunity? Just send us an email at info@adcouncilroch.org telling us a little bit about the interested nonprofit and how this opportunity would benefit the organization’s fundraising efforts (in 75 words or less). Please be sure to include contact information (name, title and email address will suffice). Mike will personally deliver the books to your nonprofit once we have reviewed your submissions.

Also, feel free to check out Mike’s Facebook page at http://www.facebook.com/TheGetawayGuy.

www.TheGetawayGuy.com

-The AdRoc Team